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Post by account_disabled on Feb 19, 2024 1:45:19 GMT -5
Take this example from LinkedIn: linkedin They let you know exactly what the email is about, reveal a little information to entice you and then leave you with a sense there is more to learn. Another example comes from Perfect Audience with their conversion notifications: Perfect Audience Email Subject Line Although this subject doesn’t have the longevity of LinkedIn’s, it is effective because it is upfront, gets you excited and leaves the details of the conversion path to the body of the email. Once you’re reading the email, Perfect Audience can then direct your attention Buy TG Database as required. When you’re not sending transactional or notification emails, you’re going to be sending newsletters or one-off campaigns, generally not triggered by any particular event. In this case, the trick with subject lines is generally to be original and to pique curiosity. Raising curiosity is no mean feat but a general rule of thumb is to ask questions. Take this example from Kiva: kiva email subject line A part of their Mother’s Day campaign the subject. After reading this subject line you might wonder: How good am I at what? An awesome example of how asking a question can get customers into the body of your email. Another great email comes from Optimizely with this personalized sales follow-up: optimizely email subject line …and a final example comes from Crazy Egg, who combines the two tips above. They are straight to the point in asking for feedback but use a question to make the ask sound both fast and friendly. A great subject line.
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